10/4/2025
Sept 20, 1973, the date of the Billie Jean King vs Bobby riggs tennis match. Rigs had dissed women's tennis and tried to coax Billie Jean into a match. Thinking it a joke, she refused. That May, Riggs managed to beat Margaret Court. Billie Jean then agreed. Here are important links
https://en.wikipedia.org/wiki/Billie_Jean_King
https://en.wikipedia.org/wiki/Bobby_Riggs
Dubbed the Battle of the Sexes, female tennis players later admitted it was the best thing to ever happen to women's tennis.
At the time, Houston was not on anyone's radar. This was in the Astrodome the first A/C indoor sports arena seating 65,000. Riggs and King came in to the match in sedan chairs supported by bare chested men. A great lesson in promotion.
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